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Icon & Logo
Prompt Builder

Effortlessly craft stunning icons and logos with our user-friendly Google Sheets-based prompt builder. You can use the prompts in Midjourney, Dall-E, Leonardo, Flux, and other text-to-image AI generators. Explore our Etsy shop to get started, or check out the guide below for more details.

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Table of contents:

Welcome, digital artists! The Icon & Logo Prompt Builder is your go-to tool for generating high-quality prompts for icons, logos, and branding elements. Whether you're designing for personal projects, social media, or business branding, this tool helps you craft professional-looking visuals effortlessly.

You can create:

  • Icons (flat, one-line, 3D)
  • Logos (pictorial, typography, emblem)
  • Emojis & Twitch emotes
  • Instagram highlights
  • Digital planner stickers
  • Cartoon avatars
  • Cute cliparts

Explore styles like minimalistic, modern, boho, chibi, kawaii, watercolor, and many more to bring your ideas to life.

Check out this page for examples, tips, and inspiration. Watch the video tutorial for a step-by-step guide on using dropdown options and advanced features. New to the tool? Our Basics Guide and PRO features overview are great places to start!

Icon & Logo Prompt Builder Video guide

What products are included in the Icon & Logo series?

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Icon & Logo Prompt Builder PRO

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Icon & Logo Prompt Builder (Basic)

What can you create with these builders?

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  • 3D icons: 3D icon featuring coffee cup symbol, framed in soft square, isolated on white background, metallic, deep black, slate gray, warm cream, muted gold colors, modern art --v 6.1
  • Planner stickers: Flat icon featuring heart symbol, feminine theme, luxurious, isolated on white background, peach, shiny colors, digital planner element --v 6.1
  • Emoji: Sticker featuring crying face emoji, cute, clean background, light colors, white sticker border around the design, caricature --v 6.1
  • Elegant logo (the prompt enhanced with ChatGPT - PRO feature): A simple and minimalistic typo logo featuring the text "Zyra" in an elegant gothic font, designed with eco-friendly colors that convey a luxe vibe. The logo incorporates art deco elements, maintaining a refined appearance. The design is set against a clean, neutral background, providing ample space for additional text. --v 6.1
  • Emblem logo: Watercolor emblem logo featuring flower symbol, floral theme, framed in circle, clean background, with text "Wild Petals", vintage font, dusty rose, muted teal, warm beige, soft mauve colors --v 5.2*

    *We use Midjourney version 5.2 here on purpose. Yes, we should always refine the text, but emblem logo designs in this version are exceptionally elegant and trendy - something that's harder to achieve in later versions. We also strongly recommend experimenting with older Midjourney versions for non-typography logos, as they often produce excellent results. Check out our Business Logo prompt collection for more logo designs created with older Midjourney versions.

  • Cute avatar: Cute kawaii avatar featuring funny girl with long brown hair and dark green eyes, wearing glasses, playful, isolated on white background, simple and minimalistic, outlined with a bold stroke --v 6.1 --s 250
  • Neon icons: Futuristic icon set featuring motor bike, tech & digital theme, profile view, isolated on black background, electric blue, hot pink, neon green, bright yellow colors, with motion lines, cyber guochao --v 6.1
  • Nursery clipart: Cute clipart featuring teddy bear, nursery theme, among flowers, isolated on white background, warm sand, burnt sienna, muted sage, soft cream colors, quirky character, child's drawing --v 6.1

Icon & Logo Prompt Builder overview

The Icon & Logo Prompt Builder is designed with four key sections: Format, Design, Color & Style, and Midjourney Parameters. Simply select options from dropdown menus or leave them with “no style” to shorten your prompt. You can also customize prompts by adding your own objects, colors, and details in dedicated text fields. As you refine your selections, the Result Prompt updates instantly, providing a ready-to-use prompt to bring your vision to life.

Unlock advanced features with the PRO version, including exclusive custom text fields and dropdowns like “Text” and “Style details.” The PRO version also offers expanded parameters, allowing you to integrate reference images, personalization and moodboard codes for a more tailored output. The “Enhance with ChatGPT” button is another powerful PRO feature, helping you generate endless prompt variations and refine your prompts for professional use - including selling your creations. Yes, you are free to sell the prompts you generate using any of our Prompt Builders. We fully support and encourage it!

By default, the digital product is set to “icon” ensuring clean, minimalistic results on a simple background. Need guidance? Check out the Instructions and Visual Examples sheets for inspiration, and be sure to watch our step-by-step video tutorial for a complete walkthrough of all features!

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Icon & Logo Prompt Builder PRO overview

Visual Examples

It’s a special sheet in your Prompt Builder which showcases results from different presets, digital products and styles. Presets are preconfigured prompt setups designed to help you create more advanced prompts effortlessly. The Digital Products overview provides insights into the various formats AI can generate within the Icon & Logo category. Main and Additional Styles shape the artistic aesthetics of your designs and significantly impact the final outcome. Explore them first here, on the Visual Examples sheet, to discover the creative direction that best suits your project.

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Dall-E, Ideogram, Leonardo, Flux
(Other text-to-image AI generators’ outcomes)

Like all our prompt builders, the Icon & Logo Prompt Builder is primarily designed for Midjourney but is also fully compatible with other leading text-to-image tools such as Dall-E, Leonardo, Flux, and Ideogram. In the field of icons and logos, we strongly recommend experimenting beyond Midjourney - many of these tools excel in their own niches and can often surpass Midjourney in specific areas.

  • Dall-E: Ideal for emojis, chibi Twitch emotes, and cartoon-style logos.
  • Ideogram: We recommend using the Design model for icons and logos in most cases. It generates a wide variety of high-quality logos, including elegant designs. Ideogram is also the best tool for icon sets with multiple elements - be sure to specify each object (e.g., clock, calendar, dumbbells, washing machine) for optimal results.
  • Flux: The PRO v1.1 version performs well for avatars, logos, and icons. However, we do not recommend PRO v1.1 Ultra, as it sometimes produces distorted or glitchy outputs.
  • Leonardo: The best results come from the latest Phoenix model, though the Graphic Design and Illustrative Albedo models also work well. Great for logos, emojis, and diverse icon sets.

For icons, planner stickers, and avatars, Midjourney delivers strong results. However, when it comes to logos, it often lacks the graphic harmony essential to this domain. Additionally, longer text is not its strong suit, and its emoji and Twitch emotes can appear overly detailed and out of sync with modern trends. If your project involves logos, emojis, or text-based graphics, we highly recommend trying alternative tools. All of these platforms offer free trials, so don’t limit yourself to one AI tool only.

Improving Results Across Platforms

The PRO version of the Icon & Logo Prompt Builder includes the “Enhance with ChatGPT” feature, which refines and optimizes prompts for better results across all platforms, including all mentioned above, and beyond. The examples showcased on this page were created using enhanced prompts to achieve the best possible outcomes.

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Dall-E

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Ideogram

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Leonardo AI

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Flux.1

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Flux.1

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Leonardo AI

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Ideogram

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Dall-E

How to start

If you want to see how the process of crafting prompts with our Icon & Logo Prompt Builder works and how to generate images from these prompts, watch the Workshop section in our video guide. In the tutorial, we walk you through creating a planner sticker collection in Midjourney and designing logos using various AI tools.

Another great way to get started is by using Presets - each prompt builder includes at least eight. In the PRO version, these Presets are available as fully adjustable builder setups, while Basic version users can still access ready-made Preset prompts in the Visual Examples sheet.

The carousel below highlights each Preset, showcasing the selected builder options and the resulting images generated in Midjourney. This provides a clear, step-by-step guide to help you create professional-quality designs.

Unlock the full potential of this tool and bring your creative ideas to life!

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Now you’re ready!

Now that you have everything you need, you’re ready to craft unique prompts and create stunning icons, logos, emojis, avatars, and planner stickers with the Icon & Logo Prompt Builder. Unleash your creativity and transform your ideas into beautiful visuals for your projects. Enjoy the journey and let your imagination run wild! Happy designing!

All the images featured in this guide were generated using Midjourney, DALL-E, Ideogram, Leonardo, and Flux.1 with the Icon & Logo PRO Prompt Builder.

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